Demystifying the CX Technology Stack
By Keith Kirkpatrick August 22, 2022
The planning and implementation of a coherent and unified strategy for improving the CX of an organization usually requires a full understanding of the types of customers served, their needs and desires, how they purchase products and services, and...
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New CX Research from Zeta Global, LiveVox, Gartner, Confluent, and Precisely
By Alex Gaw May 25, 2022
Of the five new research reports profiled in this roundup, three focus on what is not being done correctly by new technologies or approaches today. The objects of contention include customer data platforms, artificial intelligence (AI) and its...
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Oracle Adds Customer Data Platform Functionality to Oracle Service
- By Alex Gaw May 20, 2022
Oracle recently announced an update to Oracle Service with new functionality that embeds data from Oracle Unity Customer Data Platform (CDP). The two CX apps are components of Oracle Fusion Cloud CX, and together they leverage artificial...
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New Customer Wins for Five9, ActionIQ, Vonage, Qualtrics, and Medallia
- By Alex Gaw May 10, 2022
The biggest win in this new roundup of customer success stories is the deal that Five9 secured with a yet unidentified global health conglomerate, reportedly worth some $40 million yearly. But the four other successful partnerships highlighted in...
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Travel & Hospitality CX Announcements by Cendyn, mParticle, Spitch.ai, and Amadeus
By Sherril Hanson April 12, 2022
The use of clean, relevant, and accurate data is critical to all aspects of providing great CX. In the travel & hospitality sector, as in others, this data can be used to provide a more personalized engagement with a brand. Well-managed data...
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M&A and Funding: Leapsome, Level AI, Alliants, AmplifAI, and Optimove
- By Alex Gaw April 4, 2022
In this roundup, Leapsome and Level AI lead a group of four CX-oriented providers in raising fresh capital, together bringing in a total of $80 million in funding rounds; Alliants and AmplifAI are the two other recent recipients of new investments....
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Insider, Cross-Channel CX Platform Provider, Earns Unicorn Status
- By Alex Gaw March 11, 2022
Insider, the provider of a cross-channel CX platform based in Singapore, announced on March 7 that it had achieved unicorn status after obtaining $121 million in Series D funding. The company now carries a valuation of $1.2 billion. The funding...
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Companies Seek Out CX Expertise for All Things Customer
- By Alex Gaw February 21, 2022
As the stories in this roundup piece suggest, the search for good CX is perpetual because the quest for excellence never ends. But while providing good CX takes many forms, the centerpiece of those efforts remains invariably unchanged. The...
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Notable CX Acquisitions and Fresh Funding in the First Week of February
- By Alex Gaw February 11, 2022
A number of notable acquisitions and new funding rounds took place in the first week of February, including several transactions that were announced on February 3. Our roundup includes the newsmakers that successfully closed deals or raised fresh...
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Tealium Report: Customer Data Platforms Now Indispensable to Business
- By Alex Gaw January 17, 2022
A new state-of-the-industry report reveals that customer data platforms (CDPs) have become an essential part of marketing portfolios, with demand for the technology growing because of changes to privacy laws and increased online activity fueled by...
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NICE Features New AI-Powered Robotic Process Automation
- By Alex Gaw December 28, 2021
NICE, the provider of cloud-native CX solutions, is introducing new Robotic Process Automation (RPA) capabilities for its software that the company says helps organizations with digitizing and automating processes to boost the return on investment...
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Treasure Data Secures $234 Million from Lead Investor SoftBank
- By Alex Gaw November 12, 2021
In what is being called the largest-ever single funding round for a customer data platform (CDP), California-based Treasure Data has secured $234 million in an investment drive led by SoftBank Group Corp., the giant Japanese multinational...
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