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CX Technology Guide 2023

Avoiding Common Pitfalls with CX Design and Implementation

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The second edition of The Futurum Group’s CX Technology Guide is a free resource that has been designed to serve Customer Experience practitioners around the world, providing them with a comprehensive overview and technology roadmap for the CX software and services landscape.

The primary objective of the 2023 CX Technology Guide is to provide experienced CX practitioners and leaders with a comprehensive overview of the common pitfalls that can occur with CX design, integration, and implementation, and offer specific strategies for avoiding or remedying these issues via specific tactics and techniques.

The 2023 CX Technology Guide also puts the spotlight on four key industries (retail, telecommunications, financial services, and travel & hospitality), detailing the specific scenarios and approaches within each vertical that can negatively impact the delivery of good CX. Real-world case studies that illustrate success stories from end customers and their vendors are also included, along with detailed tactics and success metrics from their client engagements.

Who Should Download:

  • CX leaders and Practitioners
  • Technology/IT managers
  • Software Buyers/Decision Makers
  • Data Managers
  • Marketers
  • Technology Vendors

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