Customer Communities Fuel the CX Experience with Insights and Feedback
By Sherril Hanson March 31, 2022
Customer feedback can come into a company through a wide variety of channels. With the increased use of digital channels, CX technology providers have been leveraging different techniques to make the feedback process more personalized and...
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New Research from AllCloud, Uberall, MIT SMR, Macro 4, and Sorted
By Alex Gaw March 31, 2022
In this roundup of five research-related stories, AllCloud outlines increasing middle-market use of Salesforce; Uberall evaluates hybrid CX; MIT SMR Connections sizes up artificial intelligence (AI); Macro 4 talks to UK utility customers; and...
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Google Launches Cloud Contact Center AI Platform
- By Alex Gaw March 29, 2022
Underscoring its goal to provide a complete out-of-the-box, end-to-end offering for contact centers, Google announced a full-fledged platform solution that brings together artificial intelligence (AI) capabilities, cloud-scalable structure, and...
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New EX Products from Qualtrics, Motivosity, Achievers, and 15Five
- By Sherril Hanson March 28, 2022
Four companies have launched new products, each targeted at a different aspect of the employee experience (EX): building connection, offering opportunities for recognition, identifying, and acting on factors that will improve employees’ sense of...
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Customer Wins for Talkdesk, Veeva, Keap, Adobe, Walgreens, and Microsoft
- By Alex Gaw March 28, 2022
In this roundup of customer wins, CX providers bring new levels of success to their customers and partners. For Spain’s Iberostar, Talkdesk helped hotel agents successfully pivot to a remote work-at-home model without sacrificing the comfort and...
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T-Mobile to Revamp Enterprise Business with New Customer Care Focus
By Sue Marek March 25, 2022
T-Mobile is making some key organizational changes to its executive team in hopes of migrating some of its “un-carrier” energy and customer service expertise from its consumer division to its enterprise group. The operator announced earlier...
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Optimizing CX for Mobile Interactions
By Keith Kirkpatrick March 24, 2022
While desktop and laptop computers are still dominant for productivity tasks in the business world, the use of mobile devices has clearly become ubiquitous for consumers. According to research focused on the mobile market conducted by Data.ai, the...
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Zeta Acquires ArcaMax to Enhance Data Cloud
- By Alex Gaw March 24, 2022
Zeta Global, the data-driven marketing technology company that is also widely acknowledged to be the business world’s third-largest dataset repository after Google and Facebook, has entered into an agreement to acquire ArcaMax, a key provider in...
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North Highland Acquires Decooda to Accelerate Data-Driven Insights
- By Alex Gaw March 23, 2022
North Highland, the Atlanta-based employee-owned global management consultancy focused on issues relating to change and transformation, has acquired Decooda, another Atlanta-headquartered firm and the provider of a cloud customer feedback...
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Personalization in Travel & Hospitality
- By Sherril Hanson March 23, 2022
The travel & hospitality segment is ripe for personalization solutions to improve CX. Consumers want more tailored options, and travel-focused companies can use personalization to deepen and expand purchasing behaviors, increase customer...
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Funding and M&A: Emplifi, Birdeye, inFeedo, Affogata, and Dixa
- By Alex Gaw March 22, 2022
CX funding activity rises to the forefront in this roundup with the achievement of fresh capital infusion or new equity investment for Ohio-based Emplifi, Birdeye from California, inFeedo in New York City, and Israel-based provider Affogata. The...
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Ditching the Script for Better Telecom Customer Interactions
- By Keith Kirkpatrick March 22, 2022
Due to the vast array of options telecom providers offer their customers, interactions with customers traditionally have incorporated mechanical-sounding scripts, often beginning with IVR systems or artificial intelligence (AI) based-agents, and...
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