Customer Communities Fuel the CX Experience with Insights and Feedback
By Sherril Hanson March 31, 2022
Customer feedback can come into a company through a wide variety of channels. With the increased use of digital channels, CX technology providers have been leveraging different techniques to make the feedback process more personalized and...
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New Research from AllCloud, Uberall, MIT SMR, Macro 4, and Sorted
By Alex Gaw March 31, 2022
In this roundup of five research-related stories, AllCloud outlines increasing middle-market use of Salesforce; Uberall evaluates hybrid CX; MIT SMR Connections sizes up artificial intelligence (AI); Macro 4 talks to UK utility customers; and...
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North Highland Acquires Decooda to Accelerate Data-Driven Insights
- By Alex Gaw March 23, 2022
North Highland, the Atlanta-based employee-owned global management consultancy focused on issues relating to change and transformation, has acquired Decooda, another Atlanta-headquartered firm and the provider of a cloud customer feedback...
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Medallia, Qualtrics, and Vurvey Announce Insights and Feedback Solutions
- By Sherril Hanson March 22, 2022
March has been a busy month for CX with multiple customer wins, merger and acquisition activity, and funding announcements. Additionally, the past few weeks have seen several interesting solution announcements from CX technology providers in the...
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New Research from Frost & Sullivan, Qualtrics, Mendix, Nudge, and Yotpo
- By Alex Gaw March 21, 2022
In this roundup, four of the five new research reports address organizational or worker-related issues that present seemingly divergent findings. While Frost & Sullivan projects exponential growth for CX innovation, Mendix underscores the CX...
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Social Media as a Channel for Customer Insights and Feedback
- By Sherril Hanson March 16, 2022
Social media is yet another channel consumers are heavily using for education, research, shopping and brand interaction, and it needs to be part of every company’s CX strategy. Social media touches every part of the CX market ecosystem, including...
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Establishing Brand Loyalty in Healthcare as a Futureproofing Strategy
By Andrew Broderick March 14, 2022
The COVID-19 pandemic influenced consumers’ trust and engagement with healthcare, and challenged providers in innumerable, unforeseeable ways that today are helping establish digital platforms as the foundation for the industry’s customer...
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New Research Studies: Avaya, Hiya, Gartner, Salesforce, and PwC-FICCI
- By Alex Gaw March 10, 2022
In this roundup, much of the new research has to do with organizational success. From Avaya comes a new study on the relationship between business success and the so-called “Total Experience” approach. In Hiya’s new report, the popularity of...
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New Research from SugarCRM, Eagle Hill, Adobe, Blueshift, and Qualtrics
- By Alex Gaw March 7, 2022
In this roundup, a batch of new research reports examines a diverse set of issues. For SugarCRM, an unusual customer turnover rate at US businesses could be a harbinger of trouble. Meanwhile, the worsening day-to-day work experience of US...
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Enterpret Launches to Support Customer Feedback Intelligence
- By Sherril Hanson March 4, 2022
Enterpret, a new company in the customer insights and feedback segment has launched, buoyed by a $4.3 million seed round led by Kleiner Perkins, with participation from Sequoia Capital India, Unusual Ventures, and angel investors. With offices in...
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Leveraging Cutting-Edge Digital Communications Channels for CX
By Keith Kirkpatrick March 3, 2022
Most organizations have extensive experience using voice as a primary engagement channel through which customers can interact with the organization. Other channels, such as short message service (SMS)/text, web chat, social media, and mobile...
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Customer Insights and Feedback Empowers the EX-CX Link
- By Sherril Hanson March 2, 2022
There is no longer room for debate that employee experience (EX) is closely linked to gains or losses in CX. Customer insights and feedback software and solutions provide the fuel to allow this EX/CX integration to be successful. Many technology...
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