Dash Network’s inaugural edition of the CX Technology Guide is an invaluable free resource for Customer Experience practitioners and professionals exploring the CX technology landscape. The primary objective of the guide is to demystify CX technology platforms by providing easy to understand explanations and relevant use cases that CX practitioners can reference as they develop and fine tune their own long-term CX initiatives.
Authored by Dash Research Principal Analyst Keith Kirkpatrick, the 47-page CX Technology Guide explores many important themes and considerations including:
- What is CX?
- How Can Technology Support CX Efforts?
- How to Design a CX Program
- Selecting CX Platforms and Applications
- CX Software Evaluation and Deployment Strategies
- Potential Pitfalls with CX Software
- CX Software Readiness
- Managing the CX Software Purchasing Process
- Recommendations
- Vendor Company Profiles
The CX Technology Guide also features important case studies that showcase successful applications of these technologies within a variety of industry sectors including retail, e-commerce, telecommunications, transportation, professional sports, media and entertainment, and insurance.
Who Should Download:
- CX leaders and Practitioners
- Technology/IT managers
- Software Buyers/Decision Makers
- Data Managers
- Marketers
- Technology Vendors
Please Sign In or Register to View/Download
"*" indicates required fields
Latest Research
Employee Experience
Market Drivers and Barriers, Market Sizing and Forecasts, and Case Studies
CX in the Healthcare Industry
Patient Experience Management and Patient Engagement: Best Practices, Key Market Trends, Case Studies, and Market Forecasts
CX Market Forecasts
Customer Data & Analytics, Customer Relationship Management, Contact Center, Personalization & Optimization, Customer Data Platforms, Customer Insights & Feedback, and Employee Experience
More Resources
State of the CDP
For the fourth edition of Tealium’s State of the CDP 2023 report, through an independent firm, they surveyed over 1,200 professionals worldwide in B2B, B2C, and B2B2C industries. The responses have revealed that Customer Data Platforms (CDPs) have…
Read MoreIn Data We Trust
71% of PwC’s “Complexity of Trust” study respondents said they would buy less from a business that lost their trust. Out of that, 73% said they would spend significantly less. Privacy is now a top consideration and focus for organizations….
Read MoreThe EX Market Ecosystem
This Dash Research EX Market Ecosystem Infographic provides an overarching view of technology vendors in the EX-market.
Read MoreCX Technology Guide
Dash Network’s inaugural edition of the CX Technology Guide is an invaluable free resource for Customer Experience practitioners and professionals exploring the CX technology landscape. The primary objective of the guide is to demystify CX…
Read MoreFeatured Articles
CX Customer Wins for Ytel, RingCentral, Sprinklr, Talkdesk, and MoEngage
By Alex Gaw January 31, 2023
Recent CX customer wins and case studies in the pharmaceutical, logistics, communications, retail, banking, and airline industries.
Read MoreCX Innovators: Andrew Clark, H&R Block
By Clint Wheelock January 30, 2023
Andrew Clark, Head of Design for tax preparation provider H&R Block, offers insights on technology tools used to improve the company’s CX.
Read MoreAuto-Authentication Techniques to Save Time and Improve CX
By Keith Kirkpatrick January 27, 2023
Using multi-factor authentication and biometrics, in place of traditional account verification, can reduce friction in customer service.
Read MoreResearch on Diversity, Equity, and Inclusion Shows Room for Improvement
By Sherril Hanson January 27, 2023
QuestionPro Workforce president Sanja Licina discusses key findings from the company’s recent study on diversity, equity, and inclusion.
Read More